One Year Owning the PICOSure Pro Laser: A Reflective
- 19 hours ago
- 4 min read
It's officially been one whole year since I launched the PICOSure Pro laser at Brow Project.
What's wild is that the launch event feels like it was just yesterday! As exhausting as big events are to plan & execute (hence why we haven't done another one since 😆) I can't deny how much that evening meant to me. So many of my friends & clients came out for this launch. We had giveaways, light bites, and laser demos, and watching the “How does this work?”'s turn into "Holy sh*t this laser is amazing!"'s is something I still experience to this day with PICO.
I knew I was investing in cutting-edge technology, but getting to watch it change people’s skin in real time, time and time again, has been absolutely incredible to witness and exceeded even my most grandeur expectations. This is a year with PICO - and what lies ahead for the future:
The Launch: Taking the Leap Into Advanced Laser Technology
Bringing on the PICOSure Pro laser was something I thought long and hard about. Obviously, adding a piece of equipment like that into a practice isn't exactly ~low stakes~ but I knew what it had the potential to be.
Time and time again, I have clients come to me for corrective work. They've had old work fade, or they had a botched PMU brow that they want fixed, or the coloring has aged into something undesirable. I wanted them to have the best option for removal - and I wanted that option here in my studio.
PICO doesn't just tackle PMU brows - it delivers:
Next-level advanced laser tattoo removal
Brow pigment correction
Non-ablative skin rejuvenation
All with zero downtime, low inflammation and quicker results. I truly can't imaging opting for anything else for tattoo removal - which is exactly why I knew I needed it here at The Brow Project.
PICOSure Pro uses ultra-short picosecond pulses to shatter pigment into smaller particles than traditional nano lasers, allowing the body to clear ink more efficiently while minimizing damage to surrounding tissue.
Your treatments will be more effective with less side effect mitigation - and that right there is the difference.
Laser Tattoo Removal: The Case Studies That Sold Me
So I already knew just how incredible this technology was when I brought it on - obviously. I saw the science, the research, the outcomes. But even still; nothing could have prepared me for just how INCREDIBLE my own clients' case studies would be.
Over the past year, we’ve seen:
Significant fading in even the most stubborn black ink
Impressive clearance on older, saturated tattoos
Noticeable progress in fewer sessions compared to older laser systems
A drastic improvement in skin concerns (even melasma!)
Clients were no longer stuck with tattoos. They didn't have to live with faded ink or regretful decisions. They finally had a solution - one that was efficient, precise, and low-downtime.
Brow Tone: Correcting and Lightening PMU Safely
One of the most transformative additions has undoubtedly been Brow Tone using PICOSure Pro.
Instead of layering correction pigment over old, overly dark brows, we’re able to:
selectively lighten PMU pigment
neutralize unwanted tones
create a clean slate for modern, softer brows
The precision of picosecond technology allows us to target pigment without damaging the hair, which has completely changed the way I approach PMU correction.
This really was the number one reason I wanted to bring on PICO. I wanted to be able to do it all: remove the old PMU and redo the work so you can have the brows you always wanted.
Correction doesn’t have to mean compromise anymore.
Skin Rejuvenation: The Unexpected Star
I knew PICOSure Pro was powerful for tattoo & pigment removal - but what truly floored me was its impact on overall skin quality.
We’ve seen:
Improved texture
Brighter tone
Reduced appearance of sun damage
Smoother fine lines
Increased collagen stimulation over time
Because the treatment is non-ablative, clients can return to normal life quickly, which is a HUGE shift from older, more aggressive resurfacing lasers such as a traditional C02, IPL or Clear + Brilliant.
I've even seen vast improvements in intense melasma cases - just look at this client's results!!
People want effective treatments.. buuuut they also want to go to dinner that night (we do live in Dallas, after all.) PICOSure Pro fits into modern life without compromising on results.
Why It’s Only Getting More Popular
Over the last few years - and especially the last year - there’s been a CLEAR societal shift in the aesthetics industry.
We're seeing celebrities, influencers & everyday people alike:
Dissolving old, misplaced or excessive filler
Softening overly-saturated PMU
Prioritizing skin longevity
Choosing undetectable over exaggeration, and choosing natural over over-augmented.
Laser treatments, especially advanced picosecond lasers like PICOSure Pro, are becoming more popular because they go hand in hand with that shift.
They allow you to:
Remove what no longer aligns (i.e tattoos and/or botched & dated PMU)
Refine what exists
Improve skin quality without dramatic downtime
The demand for effective laser tattoo removal, brow pigment correction, and non-invasive skin rejuvenation is only growing (I know this firsthand, seeing as miss PICO basically works a 40hr 9-5 at this point) .. and this technology sits right at the epicenter of that movement.
What the Future Looks Like
So, class - what have we learned? If this year taught me anything, it’s that the future of aesthetics is less about adding more - not in the slightest.
We're making precise decisions, and taking advantage of next-gen technology that allows us to:
treat pigment intelligently, stimulate collagen strategically, and holistically evolve without overcorrecting.
PICOSure Pro: One Year Later
I can say without a shadow of a doubt that this was the best decision I made in 2025 (and really, 2024 when I decided to bring it on.)
Seeing these case studies, and ultimately seeing clients so happy with their outcomes - has made me so sure about this investment. One year later, and the results speak for themselves.
If you’ve been curious about:
Laser tattoo removal
Brow Tone
PMU correction
Skin rejuvenation with PICOSure Pro
..let this be your sign to book a consultation and see what’s possible for your old tattoos, your outdated PMU brows, and your skin.
This device is precise, effective, built for real life... this device is the future, in my opinion. Cheers to one year, and to the many more ahead with PICO.
